Archive for the ‘Consumer Electronics Technology’ Category

Parq-SD-72SAN DIEGO, California – As founder of install firm SJ Lighting, Inc., Stephen Lieberman relies on creativity, principles of design, and high-quality lighting fixture manufacturers like HARMAN’s Martin Professional to build visually dynamic club atmospheres. He recently outfitted San Diego’s Parq club with an array of RUSH by Martin products including the RUSH MH 3 Beam, RUSH MH 1 Profile and RUSH PAR 1 RGBW in an installation that was both comprehensive and cohesive with the club’s other design elements.

Located in San Diego’s Gaslamp Quarter, the 38,000 square foot club opened in the fall of 2014. Lieberman was brought in midway through the two-year construction period by a referral from the interior designer. He describes his organization’s role as visual “enhancers” based on the designer’s aesthetic.

“It’s important to consider all aspects including geometry and perspective,” said Lieberman. “You know it’s done right when it looks like a single design firm was responsible for the whole space.”

While creating a cohesive environmental design is Lieberman’s overall responsibility, his primary focus is the lighting, the club’s primary visual element during party hours. He relies on Martin’s line of club-oriented RUSH lighting fixtures to immerse every inch of the club in lighting in a way that boosts every guest’s experience.

“The Martin RUSH MH 3 Beam does the heavy lifting,” said Lieberman. “The big effects over the dance floor –that’s the RUSH Beam. The lighting over the main attractions like the DJ and the dancing girls? Also the RUSH MH 3 Beam. Every fixture has a purpose but you need to make sure that the space is properly lit.”

The RUSH fixtures certainly contribute to Parq’s highly stimulating interior, which is frequently described as ‘heavy on technology’ and ‘over-the-top.’ But Lieberman believes bright, prominent illumination is only one component of proper venue lighting. He considers lighting fixtures essential to maintaining a dynamic atmosphere for guests, performers, producers and club staff.

“Club shows often go for more than eight hours,” said Lieberman. “Our goal is to give the lighting designer enough tools he needs to keep things fresh, for both staff and guests, night after night. A great lighting designer tells a story along with the music. The more tools he has, the better the story he can tell.”

Lieberman founded SJ Lighting Inc. in 1994 and has worked with major worldwide music festivals and events ever since. He now focuses primarily on nightclubs and has installed hundreds of Martin RUSH products in the past six months as part of his all-encompassing visual stage designs.

Martin Equipment List

Dance Floor

  •    RUSH MH 3 Beam, 32 pcs.
  •    RUSH MH 1 Profile, 28 pcs.
  •    RUSH PAR 1 RGBW, 12 pcs.

Patio

  •    RUSH MH 1 Profile, 8 pcs.

For more information on SJ Lighting, Inc. please visit: http://www.sjlighting.net/

For more information on Parq, please visit: http://www.parqsd.com/

For more information, please visit: www.martin.com

As a world leader in the creation of dynamic lighting solutions for the entertainment, architectural, and commercial sectors, Martin lighting and video systems are renowned the world over. Martin also offers a range of advanced lighting controllers and media servers, as well as a complete line of smoke machines as a complement to intelligent lighting. Martin operates the industry’s most complete and capable distributor network with local partners in nearly 100 countries. Founded in 1987 and based in Aarhus, Denmark, Martin is the lighting division of global infotainment and audio company HARMAN International Industries. For more information please visit: www.martin.com.

HARMAN (www.harman.com) designs, manufactures and markets premier audio, visual, infotainment and enterprise automation solutions for the automotive, consumer and professional markets. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of approximately 17,600 people across the Americas, Europe, and Asia and reported sales of $5.9 billion during the last 12 months ended December 31, 2014.

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DNP_VORE 1LAS VEGAS, Nevada — When the Vegas Off-Road Experience (VORE) wanted to offer souvenirs of adrenaline-infused adventures, it chose DNP’s DS40 high-speed, high-quality photo printer. Whether it’s racing trucks, jumping out of an airplane or blowing up cars, the DS40 provides VORE with a quick, easy and affordable way to offer clients 5×8 prints that keep memories alive long after the heart rate returns to normal.

Mike Self, Chief Marketing Officer and co-owner of VORE, founded the company in 2008 in Las Vegas, Nevada. VORE offers a wide range of activities including a professional racetrack as well as access to hundreds of acres of desert for off-roading and camping. VORE has grown significantly since it began with a major portion of their business derived from corporate events and the company plans to undergo a 30 million dollar expansion in 2015. The upgrade will include the implementation of an indoor skydiving facility, helicopter tours, shooting range and several other adrenaline-packed adventures.

VORE also recently began offering photo packages to help capture their unique experience. Each adventure group has the option of bringing a professional photographer along when they go on the adventure. They can also opt to have the adventure guide take a few pictures along the way. As the photography packages began to become a key revenue component to their operations, the company needed a printer that could produce high-quality images quickly and cost-effectively.

“Since we implemented the DNP printer about nine months ago we’ve had a 10 percent increase in revenue,” explained Self. “The printer was a small investment and it has paid for itself twenty times over. We want more printers, ideally one for each of our adventures.” Self is hoping to invest in several more DS40s in the near future, as well as a few of DNP’s DS80 printers for larger size print options.

When looking for the right printer, Self wanted something professional and fast. “Several people recommended the DNP DS40,” said Self. “The regular ink jet printers that you can buy at the store don’t even come close to what the DS40 can do.”

At the end of the day’s activities, the thrill-seekers are brought to a 48” TV where the best photographs are displayed. “The adventurers are directed to the TV with their photographs displayed and 99% of the time when they see their picture on the big screen they want to buy it,” Self explained. “So we just hit ‘print’ and with the DS40 it is right there ready to go in seconds.”

For more information on VORE, Vegas Off Road Experience, please visit www.vore.com

For additional information on DNP’s professional photo printing solutions, please visit: www.dnpphoto.com

About Imagingcomm America Corporation (IAM)

IAM is a 100 percent U.S. subsidiary of Dai Nippon Printing Co., Ltd. (DNP) – the world’s largest manufacturer of dye-sublimation media for photo printers and thermal transfer ribbons and barcode printers.

DNP Imagingcomm America Corporation has the broadest selection of solutions for the photo retail market and products designed to address retailer’s specific business goals and objectives—backed by the quality and reliability today’s customers expect. Manufacturing, sales and development offices of dye-sublimation media for photo printers is located in Concord, N.C., and more information is available at www.dnpimagingcomm.com.

About DNP

Imaging Communications Operations is one of many of DNP’s operations. Over 25 years ago, DNP was one of the first organizations to pioneer dye-sublimation media — and the oldest company to start business development in thermal transfer ribbons. DNP has since grown to be the world’s largest manufacturer of dye-sublimation media and thermal transfer ribbons.

DNP group is also the world’s largest diversified printing/coating technologies company. At its 71 production plants, both in Japan and overseas, DNP’s operations include commercial printing, packaging, decorative materials, electronics, business forms and information media supplies. DNP is a global corporation with $15.4 billion* in annual revenue. For more information, please visit www.dnp.co.jp/eng

* At the rate of ¥94 = U.S. $1

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_MG_6045LONDON — It’s the band that provides the entertainment during a live concert, but a show’s aesthetics are often as important as the sounds. So when members of the British progressive rock band Lifesigns decided to make a live show DVD, they called on Lighting Designer Chris Curran to make them look as good as they sound, a feat he accomplished with the help of HARMAN’s Martin Professional MAC Quantum Wash light and M6 controller.

Lifesigns’ two-night performance at the London rock venue Under The Bridge in January was selected for the DVD to be filmed because of its location, an LED screen at the back of the stage and the presence of existing Martin fixtures. Curran, however, was eager to make the performance a true experience for both attendees and fans, the latter of which crowd funded the DVD’s production. So he got in touch with David Stewart, Key Account Manager for Martin Professional UK, who sourced Curran with the M6 and 12 Quantum Washes for the shows.

“Under the Bridge had an array of Martin MAC 401s but I’m not a huge fan of wash lights,” said Curran. “Stewart knew this but still recommended the Quantum Washes. After two shows with them, I can officially say I’m a massive fan!”

Curran, who generally prefers a tightly focused show, was won over by the Quantum Wash’s three rings of light, beam twister and easy manipulation of colors. He has become a big fan of the beam twister and colors effects, which allow a lighting designer to quickly transition from a large to narrow wash, giving each show a versatile and dynamic look. “It’s a whole new world,” he said. “Even during the performance I caught myself thinking, “Wow, that looks amazing!’”

Curran considers himself “old school” and prefers to light the band rather than the audience. This made him especially appropriate for working on a filmed performance. The directors set up eight action cameras around the stage for quick cuts and close-ups, which required Curran to comprehensively light the band members in a variety of ways to give the editors plenty of options in post-production.

“The audience didn’t come to the show to see the house lights, they came to see the band,” said Curran. “They should see the same show that everyone else sees on the DVD. To me, you have to capture the dynamics of the live show and not just the music. Luckily, I had a lot of control to do this.”

He programmed the show at home with his own Martin M2GO console using Martin Show Designer for visualization and then operated the show lighting from the M6. He chose the M6 because of its 44 playbacks, allowing a more hands-on approach that could be as reactive as Curran desired.

“With the help of the M6, I was able to provide a very diverse array of effects and looks for the DVD,” he said. “I only wish I had had more time with the Quantum Washes. I had an absolute field day and can’t wait to use them again!”

For more information on Lifesigns, please visit http://www.lifesigns.me/

For more information on Under the Bridge, please visit http://underthebridge.co.uk/

For more information, please visit: www.martin.com

As a world leader in the creation of dynamic lighting solutions for the entertainment, architectural, and commercial sectors, Martin lighting and video systems are renowned the world over. Martin also offers a range of advanced lighting controllers and media servers, as well as a complete line of smoke machines as a complement to intelligent lighting. Martin operates the industry’s most complete and capable distributor network with local partners in nearly 100 countries. Founded in 1987 and based in Aarhus, Denmark, Martin is the lighting division of global infotainment and audio company HARMAN International Industries. For more information please visit: www.martin.com.

HARMAN (www.harman.com) designs, manufactures and markets premier audio, visual, infotainment and enterprise automation solutions for the automotive, consumer and professional markets. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of approximately 17,600 people across the Americas, Europe, and Asia and reported sales of $5.9 billion during the last 12 months ended December 31, 2014.

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JBL_AucklandAirportAUCKLAND, New Zealand – Auckland International Airport is the biggest and busiest airport in New Zealand—and it just got bigger with the completion of the first stage of an extension to its international baggage hall. The 300-foot extension is capable of housing more than 500 passengers and is one of several construction projects for the airport’s new combined international and domestic terminal. Auckland systems integrator Bartons Sound Systems installed the PA for the new space, which employs HARMAN’s JBL Intellivox DC280 digitally steerable, self-powered loudspeaker arrays.

“Until this project, nearly all of the PA loudspeakers used at Auckland International Airport were ceiling speakers or old-style PA horns for exterior areas,” said Rob Waddell of Bartons Sound Systems. “Aside from the fact that we wanted to install something much better, the open-ceiling arrangement of the new baggage area precluded the use of ceiling speakers.” Waddell also realized that installing a distributed system of conventional, cabinet-type loudspeakers and the cable to wire all of them up would not be cost effective.

Additionally, before construction even started it was predicted, based on the architectural plans, that the space would be highly reverberant. A further complication: the degree of absorbency (alpha) of the horizontally mounted ceiling baffles that would be installed for reverberation control was unknown.

Waddell realized that a beam-steerable loudspeaker would provide the solution and determined the JBL Intellivox DC280 was the ideal choice for delivering intelligible sound at the volumes required to handle the ambient noise level of a baggage claim area. The loudspeakers also needed to overcome the high reverberation times created by the space’s open architecture, ceiling beams, walls and uncarpeted floors.

The JBL DC280’s digital beam steering enables its vertical dispersion to be precisely focused and shaped by controlling the relative phase and amplitude of its 16 custom-designed 4-inch drivers and optimizing its volume, parametric EQ and delay using proprietary DSP techniques.

Waddell used EASE AURA acoustic modelling software to determine that only two JBL DC280 loudspeakers would be needed to provide clear, intelligible coverage of the new baggage claim area. The loudspeakers were installed vertically along the wall where the baggage belt is located. “Because the DC280 is only 5.3 inches wide, you really have to look hard to realize the speakers are even there,” Waddell noted.

The loudspeakers had to deliver a STIPA (Speech Transmission Index Public Address) of at least 0.5 because the installation serves both as PA and as an EWIS Emergency Warning and Information System. “Management wanted the PA to deliver at least 0.6 minimum STIPA and the JBL DC280 easily achieves this,” Waddell pointed out. “The DC280’s ability to provide highly focused coverage, yet over a large distance, is key in achieving this level of power and intelligibility while overcoming such highly reverberant acoustics.”

Along with superior performance, the DC280 provided significant cost savings because it is self-powered, which eliminated the need for external amplifiers and reduced the amount and expense of cable needed. In addition, the DC280’s built-in Ambient Noise Sensing System further reduced the need for the microphones and cabling that would otherwise be required.

The successful use of the JBL DC280 has led Waddell to specify installing two more of the beam-steerable array loudspeakers for the upcoming Stage 2 of the baggage hall extension project, to be completed September 2015. Waddell will also be recommending them for all upcoming remodelling work. “On paper they’re a clever solution – but when you actually hear the speaker performing so brilliantly in this type of environment you really appreciate just how well-suited they are to this type of application.”

HARMAN (www.harman.com) designs, manufactures and markets premier audio, visual, infotainment and enterprise automation solutions for the automotive, consumer and professional markets. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® , Mark Levinson ® and Revel®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of approximately 17,600 people across the Americas, Europe, and Asia and reported sales of $5.9 billion during the last 12 months ended December 31, 2014.

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Hitachi-EvangelLong Island City, New York, March 19, 2015 – Seeking to stay up to date in a constantly changing local community and a media-driven generation, Evangel Church in Long Island City, New York, recently turned to Hitachi’s CP-WX8265 and CP-X8170 projectors to bring the church into the modern age. As keeping the attention of the younger generation continues to be a challenge, Andrew Marko, Director of Operations and Technology, looked to Hitachi to help bridge the gap for the 1,300-person church.

Evangel Church is currently using seven Hitachi projectors. “We are using five Hitachi CP-X8170 projectors for our main environmental projection,” explained Mr. Marko. “We use two Hitachi CP-WX8265 projectors for our left and right words overlay, as well as any movies we show.”

When looking for a projector to meet the needs of the church, Mr. Marko contacted his video services provider, Visual Worshiper, to provide some input. Camron Ware of Visual Worshiper recommended the Hitachi projectors because “they are the best value you can find in 6,000-7,000 lumen projectors,” stated Mr. Marko.

The benefits of the projectors have been noticed amongst the church congregation. “Using these projectors for environmental projection has allowed us to attract and hold the attention of the new media-centric generations, while not alienating the rest of the congregation base,” explained Mr. Marko. “We have even used one of our CP-WX8265 projectors for an outdoor movie night to project on a 20-foot inflatable screen in the parking lot, which did a great job of attracting the community and allowing everybody to have a good time.”

The projectors have also changed the overall mood in the church sanctuary. “These projectors have taken our worship services to a whole new level,” Mr. Marko said. We can have colors on the wall; we can have still scenes of nature or turn the sanctuary into a cathedral. We can also project videos of nature scenes, snow falling and stars moving. It’s beautiful.”

There has been a large amount of positive feedback about the projectors, according to Mr. Marko. “Everyone loves the setup and can’t stop talking about it. When new people come through most of them pull out their cameras and take a snapshot. I have had several of the church members thank us for implementing this technology, as it makes the service that much more enjoyable for them!”

For more information on Evangel Church, please visit http://www.evangelchurch.net/index.php

For more information on Hitachi projectors, visit www.hitachi-america.us/projectors

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About Hitachi America, Ltd.

Hitachi America, Ltd. headquartered in Tarrytown, New York, a subsidiary of Hitachi, Ltd., and its subsidiary companies offer a broad range of electronics, power and industrial equipment and services, particle beam therapy technologies, automotive products and consumer electronics with operations throughout the Americas. For more information, visit www.hitachi-america.us. For information on other Hitachi Group companies in the United States, please visit www.hitachi.us.

About Hitachi, Ltd.

Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, delivers innovations that answer society’s challenges with our talented team and proven experience in global markets. The company’s consolidated revenues for fiscal 2013 (ended March 31, 2014) totaled 9,616 billion yen ($93.4 billion). Hitachi is focusing more than ever on the Social Innovation Business, which includes infrastructure systems, information & telecommunication systems, power systems, construction machinery, high functional materials & components, automotive systems, health care and others. For more information on Hitachi, please visit the company’s website at http://www.hitachi.com.

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