Archive for the ‘Digital Media Technology’ Category

NEW YORK – August 7, 2012 – Today, Brevity announced a strategic restructuring to position the company for further growth and market development by electing Timothy O’Brien as President and CEO. O’Brien will succeed Jacob Bronstein, one of Brevity’s original two founders, who now assumes leadership of key areas including product development and strategy.

“Brevity has seen phenomenal growth in the past six months. Many leaders in the broadcast, production and post communities have now experienced the speed, simplicity and workflow effectiveness of Brevity, resulting in immediate demand for our solution,” said Jacob Bronstein, Founder, Brevity. “Similarly, we need to make sure we’re providing the market with a comprehensive and ambitious vision. Today’s announcement enables Brevity to optimize our organization to achieve this dual goal. Timothy O’Brien is an experienced and capable leader whom I have enjoyed working with and in whom I have deep confidence.”

An example of Brevity’s growing market traction is evidenced by its current support for NBC Olympics. Brevity is providing integrated transcode and transport support of graphics files to NBC Olympics during its production of the London 2012 Olympic Games from July 27- August 12, 2012.

As President and CEO, Timothy O’Brien brings a wealth of experience to lead Brevity Ventures’ growth strategy and business. After working decades in start-ups and major companies such as IBM Global Services Media & Entertainment and Yahoo, Timothy brings both the entrepreneurial spirit, sales leadership, and proven operational experience required to lead Brevity to the next stage of its evolution and growth. Timothy worked with Brevity starting in May 2011 as an advisor to develop the business strategy, operationalize the company, drive institutional financing efforts, and bring the V3 solution to market. He became COO of Brevity in October of 2011 and President in April of 2012.

Commenting on the appointment, Timothy O’Brien noted, “Jacob has achieved something extremely rare and special in Brevity. As a result, the company is transforming the broadcast, production and postproduction communities with a truly innovative and imminently useful offering. I am pleased to take on the additional responsibilities as CEO and am determined to keep this company as an force for innovation, a catalyst for progressive change and an agent for growth.”

Prior to Brevity, O’Brien was Vice President, Video Services, for Yahoo from 2008 to 2010. In this role, he was responsible for the delivery of creative and professional services required for Yahoo and its global partners to monetize video across their online platforms. He joined Yahoo as a result of an acquisition of Maven Networks of Cambridge, MA in 2008.

At Maven, Timothy was Vice President of Media Services, responsible for deploying in just one year over 30 enterprise customers in the US and Europe that lead to the Yahoo acquisition. In this role, Timothy was responsible for leading the company’s Professional Services, Creative Services, Media Network Operations & Customer Support teams, and was the executive in charge of day-to-day relationships with its media customers and partners.

Before Yahoo, Timothy served as Partner and Practice Leader in IBM Global Services’ Media and Entertainment industry practice in North America and Asia, where he was responsible for more than $100 million annually in digital media services engagements. He was one of the principal designers of IBM’s Digital Media Factory, an end-to-end framework that enabled rich media content to be managed and distributed for a wide range of networks and devices — PCs, mobile phones, set-top boxes, kiosks, and game platforms.

“It’s been an honor to be the CEO of Brevity and to lead such a world-class team,” said Bronstein. “And I can say with confidence that we are just getting started.”

About Brevity:

Brevity provides breakthrough technology that offers for the first time the ability to simultaneous transcode to multiple formats while transporting video files to multiple locations at highly accelerated speeds over any network. Founded in 2010, Brevity transforms media production and distribution workflows and redefines the time, cost, and efficiency required to support M&E operations. Brevity is working with leading networks, studios, content providers, sports teams, and production houses to redefine media production and distribution around the world. For more information please visit at or follow @BrevityV.

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NEW YORK – July 24, 2012 – Brevity will provide integrated transcode and transport support of graphics files to NBC Olympics during its production of the London 2012 Olympic Games, from July 27 – August 12, 2012. The announcement was made today by Philip Paully, Director, Graphics Engineering and Operations, NBC Olympics, and Timothy O’Brien, CEO, Brevity.

“We have waited years for a company to address the bottlenecks we face in our complex graphic file workflows,” said Paully. “With Brevity, we can now render those graphics on the fly while seamlessly transferring those graphics files into the Avid® DNxHD® format for editing.”

In April, Brevity announced its breakthrough technology that for the first time delivers highly accelerated transport of high-resolution video files to multiple locations while simultaneously transcoding on the edge as a seamless process. Brevity delivers this capability through a cloud based enterprise media management and collaboration solution that utilizes automated project-driven workflows, metadata, advanced algorithms, virtual storage, and teraflops of computing power.

Brevity has been tested successfully on uncompressed, high bit rate video, 2k and 4k DPX files, as well as compressed HD and SD files, facilitating dramatic improvements in workflow efficiencies and Return-on Investment (ROI). Prior to the April launch, Brevity worked for months testing and refining the solution for NBC requirements.

Since Brevity can provide simultaneous transfer and transcoding of the RLE file into an Avid DNxHD file (with the Alpha channel retained), NBC Olympics is now able to move a one-minute RLE file to the Avid editing solution in under 30 seconds. In addition, Brevity’s parallel processing capability processes hundreds of RLE graphics files in an hour. Brevity also recently introduced encoding of Avid system files directly into EVS Broadcast formats, saving even more time for EVS playout of finished sports programming or segments.

At the London Olympic Games this summer, NBC Olympics will cover simultaneous sports events occurring each day across different venues. It will use Brevity to improve the transcoding of thousands of RLE graphics files into popular editing formats, driving efficiencies by automating critical workflows needed for production. The additional time saved by Brevity will give NBC Olympics more flexibility and time to make edits of production material.

“NBC Olympics will provide a record number of hours of Olympic Games coverage and Brevity is pleased to be able to provide our services,” said Timothy O’Brien, CEO, Brevity. “Brevity is transforming the way simultaneous transport and transcode will be handled in file-based workflows in the future.”

Brevity will be used at the International Broadcast Center and multiple venues in London to handle terabytes of video graphics.

NBCUniversal will provide 5,535 hours of coverage for the 2012 London Olympics across NBC, NBC Sports Network, MSNBC, CNBC, Bravo, Telemundo,, two specialty channels, and the first-ever 3D platform, an unprecedented level that surpasses the coverage of the 2008 Beijing Olympics by nearly 2,000 hours. NBC will broadcast 272.5 hours of coverage, the most ever for an Olympic broadcast network.

About NBC Olympics:

A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.

Having produced every Summer Olympics since Seoul in 1988 and every Winter Olympics since Salt Lake City in 2002, the networks of NBCUniversal are synonymous with the Games in the United States. In 2011, NBCUniversal acquired the U.S. media rights on all platforms to the 2014 Sochi Winter Olympics, the 2016 Rio Summer Olympics, the 2018 Pyeongchang Winter Olympics, and the 2020 Summer Olympics. At the conclusion of the 2020 Games, NBCUniversal will have presented 17 total Olympic Games and 11 consecutive, the most for a U.S. media company in both categories.

NBC has won an unprecedented 91 Emmy Awards for its Olympics coverage, as well as a prestigious Peabody Award for its presentation of the Beijing Opening Ceremony in 2008, which USA Today said was “the best overall Olympic experience ever provided by a U.S. network.”

In addition to its unsurpassed heritage and award-winning production, NBCUniversal is known for aggregating large Olympic audiences, as nine of the top 11 most-watched U.S. television events of all time are Olympic Games presented across the networks of NBCUniversal. The Beijing Summer Olympics rank No. 1 with 215 million viewers.

For more information on NBC Olympics’ coverage of the London Olympics, please visit:

About Brevity:

Brevity provides breakthrough technology that offers for the first time the ability to simultaneous transcode to multiple formats while transporting video files to multiple locations at highly accelerated speeds over any network. Founded in 2010, Brevity transforms media production and distribution workflows and redefines the time, cost, and efficiency required to support M&E operations. Brevity is working with leading networks, studios, content providers, sports teams, and production houses to redefine media production and distribution around the world. For more information please visit at or follow @BrevityV.

Avid and Avid DNxHD are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries.

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NEW YORK, NY – March 14, 2012 – Brevity, a venture-backed NYC start-up serving the broadcast and production communities today announced the appointment of industry veteran Mike Jackman to Senior Vice President of Business Development.

“With 25 years of experience in motion picture and television operations and servicing, production, post production and development, Mike Jackman has already proven himself to be a valuable asset of the Brevity team,” said Jake Bronstein, Co-Founder and CEO of Brevity. “Not only is Mike driven and effective, but he also contributes such a high level of energy and enthusiasm coupled with exceptional professional experience, that we know he’s going to propel Brevity’s success forward faster than we could have imagined.”

As SVP of Business Development, Jackman will be responsible for business development, special projects, partnerships and international sales.

“Brevity is a disruptive technology with the potential to change every workflow it touches in such a good way,” said Jackman. “Many of the people I’m introducing to Brevity are my colleagues from many years in the industry. I’ve shared the same pains as they have and really enjoy sharing a solution that actually fixes problems we’ve been trying to solve for years.”

Prior to joining Brevity, Jackman spent four years at Deluxe Entertainment Services as Vice President and General Manager of Deluxe New York and most recently Regional Vice President of Business Development, where he was charged with identifying critical opportunities for acquisition, investment and joint venture. Previous to that Jackman was the Senior Vice President of Post Production for The Weinstein Company overseeing postproduction on over sixty films.

Jackman serves on a number of boards including the Association of Independent Commercial Producers (AICP), Scenarios USA and as Co-Chairman of the Board of Directors of the New York Production Alliance, a group of entertainment professionals who’s charter is to promote and create job growth in New York City and New York State.

Brevity provides breakthrough technology that offers for the first time the ability to simultaneous transcode while transporting video at incredibly fast speeds- over any network- Internet, fiber, or data satellite. Founded in 2010 by Jacob Bronstein and Abdul Sulieman, Brevity transforms media production and distribution workflows and redefines the time, cost, and efficiency required to support M&E operations. Brevity is working with leading networks, studios, content providers, sports teams, and production houses to redefine media production and distribution around the world.

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Research Triangle, NC –February 21, 2012 – iMedia Revenue Ltd., a company dedicated to delivering the latest advanced editorial and advertising solutions to local newspaper agencies, today announced the launch of a, a new blog offering insight and commentary for publishers on how best to capitalize on changes occurring in an increasingly digital market.

Just as digital technologies have deconstructed decades of old business models, they have presented an array of new opportunities to engage communities and capitalize on human affirmation with news and events. “ is a business blog, about the news industry, for the news industry. It focuses on how to take advantage of new and digital media to increase consumer engagement and generate new revenue streams.” states Rich Julius, CEO of iMedia Revenue Ltd. and author of

“My goal is to improve the state of an industry that is struggling,” says Julius, “an industry that is crucial for any democratic society, and an industry that I have come to love, respect and be a part of. It is vital that we discuss what we need to do to reduce costs, increase inventory, improve operating efficiency, and most important, drive revenue.”

Julius has served on the forefront of digital technology for over 15 years working as a Silicon Valley executive and insider. Moving on to work with small newspaper publishers, he now runs iMedia Revenue. Newspapers have seen their profits erode as advertisers move away from traditional print advertising in favor of online, mobile, and social media options. The purpose of iMedia Revenue is to remake these news outlets into advertising ‘Centers of Excellence’ that embrace both traditional and new media.

With Julius hopes to help point the news industry in the right direction. News outlets have failed to monetize their most valuable assets: content, advertisers, customers, and brand identity, as they moved online. The blog discusses themes of interest to publishers and journalists, including analysis of the state of the news industry and what news outlets can do to succeed in the digital age. Julius will offer practical advice on business and technology matters, from new media publishing to search engine optimization (SEO), as well as digital advertising, mobile publishing, consumer engagement, social media, and news aggregation.

Julius hopes to gather a community around these issues: “I’d love for newspaper publishers, advertising sales staff, and journalists to become guest contributors, to share their experiences and their insights.” He adds, “This is not, as some suggest, an industry in permanent decline. This is an industry that was just slow to adapt, and I predict that we are about to see a renaissance in news publishing driven largely by local news outlets that embrace new media.”

About Rich Julius:

A writer, teacher, entrepreneur, software executive, and Silicon Valley veteran, Rich Julius has spent over 15 years defining web and mobile content management solutions for some of the world’s leading companies. Currently CEO of iMedia Revenue Ltd., a company focused on bringing innovative digital solutions to the news industry, he previously served as CTO of New Media News LLC, where he built and launched, the successful New York online news outlet backed by the billionaire Joe Ricketts.

His Silicon Valley career includes VP of Interactive Technology at Crimson Consulting, where he delivered large-scale web and mobile projects for companies that included BEA, Cisco, H-P, McKesson, Microsoft, Seagate, and Verizon. He spent 7 years as president of Specific Impulse Inc., an information architecture company serving Silicon Valley high tech. In the 1990’s he served as Director of User Assistance at Oracle Corporation and later as Director of Knowledge Systems at Informix. Founder of University of California Berkeley’s Technical Communication program in 1995, Rich taught Information Architecture and Digital Communications courses for over 5 years. He also taught business and creative writing at the University of Michigan, Ann Arbor, where he received an MFA in Creative Writing in 1988.

About iMedia Revenue Ltd.

iMedia Revenue provides hosted Software-as-a-Service (SaaS) solutions for news agencies that reduce operational costs and drive new sources of revenue. iMedia Revenue’s solutions cover the complete range of newsroom operations, from advertising sales and journalism to pre-press layout, as well as mobile, web, and email delivery of news and advertising. Headquartered in County Cork, Ireland, iMedia has US operations on both coasts, in Silicon Valley and Research Triangle. For more information please visit

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For more information, or to schedule an interview with CEO Rich Julius:

In Ireland or the UK call Stephen Collins at +353 26 23719 or email Steve at

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Las Vegas, NEVADA – AVVIO, an online booking engine and web analytics technology firm, today announced its partnership with the Nevada Hotel and Lodging Association (NHLA) in conducting a marketing strategies conference aimed at keeping hotel marketing and revenue management teams up to speed on the latest in efficient, direct web-based marketing.  The “Tools To Develop Online Business” conference invites hotel, travel and marketing experts for a daylong discussion on the improved capabilities of online hotel booking engines and ROI-driven online marketing strategies.

The conference will be held February 28, 2012 at the Las Vegas Convention Center.  Notable travel experts will be on hand to speak with hospitality industry executives, professors, specialists and media.

“Now, more than ever, consumers of both vacation and business travel, research and shop online for the best hotel deals,” stated Brian Reeves, founder of AVVIO.  “At AVVIO, we focus on the science of converting these shoppers into bookers on the hotel’s own branded website. With the unprecedented website conversion rate our booking engine and analytics system return, we ensure our hotel clients drive channel shift and increase own-brand website business.”

The AVVIO technology analyzes customer search patterns and behavior on hotel websites and booking engines to dynamically re-package and better market hotels, increasing “looker to booker” conversion. Hotel websites convert business at a much higher rate, thus significantly reducing the dependency on OTA’s and the associated exorbitant commissions.

The first of the 45-minute sessions begins at 9:00 AM, and continues throughout the day bringing distinguished speakers together to discuss useful technology and techniques for the online travel industry. Both AVVIO and NHLA hope to provide online marketing and hotel technology information updates, as well as additional opportunities to the state of Nevada and surrounding areas.

“Bringing together a large group of hospitality decision makers, marketers, booking sites and technology providers will help strengthen the already very successful operations of lodging facilities around Nevada,” stated Joan Heffner, executive VP for NHLA.  “It is a pleasure partnering with AVVIO to offer this informative conference.  NHLA continues to develop strategies to help improve processes such as marketing and booking to welcome travelers to Nevada, while also working to keep the hospitality careers many of our residents hold secure.”

AVVIO has built an impressive international client and partner base in it’s 10 years of business, including: Hilton Hotels & Resorts, Four Seasons Hotels and Resorts, Louvre Hotels, Trip Advisor, Review Pro and Hertz Car Rental, among others.

For more information on AVVIO or the Marketing Strategies: Tools To Develop Direct Online Business, please visit

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Since 2002, AVVIO has applied a rigorous scientific approach to conversion and usability; constantly pushing the boundaries of hotel booking engine technology to increase revenues for clients via the primary, most cost-effective channel – the hotel’s own website.

The business is comprised of a booking engine that enables hospitality operations to truly capitalize on the online model and an ad network that enables them to market themselves more effectively. Used together, both tools facilitate a comprehensively more efficient business.  AVVIO is used to retain a greater margin; market ancillary services more efficiently and also reach target guests more efficiently.

About the NHLA

Since 1979 NHLA is the unifying voice for Nevada’s multi-billion dollar resort and lodging industry. With over 200 resort hotels in membership representing more than 200,000 rooms, NHLA is the state’s largest industry advocate.

•                NHLA is the most effective and inclusive source of information for Nevada’s lodging industry.

•                Members receive timely information that directly impacts their business and the industry.

•                Educational programs help lodging professionals to sharpen their skills and develop business.

•              NHLA’s advocacy impacts legislation and regulatory policies affecting Nevada’s lodging and tourism industry.

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